Sure, you’re an expert at what you do, but you aren’t an expert at trademarks. You may know a thing or two, but you want the most experienced and trustworthy eyes working to protect the brand you’ve toiled so tirelessly for.

That’s where BRAND BOMBSHELL comes in.

Before I share more details on why you can rely on BRAND BOMBSHELL to help you secure federal trademark protection for the brand you’ve so tirelessly and passionately built, please allow me to introduce myself.

I know what it’s like to build a business from scratch because I’ve been doing it for almost ten years.

I know what it’s like to invest your everything into your brand name, slogan, or logo– the sacrifices you’ve made mentally, emotionally, and financially – and I don’t take that lightly.

That’s exactly why I created BRAND BOMBSHELL.

As an all-inclusive trademark program, it’s not just a done-for-you service where it’s one-and-done.

It’s a 5-star experience that transforms your brand from blah to bombshell with all the bells and whistles your brand deserves.

You’ve already did the hard work of building your brand. Now it’s my turn to help you protect it.

Before we start on your application, you’ll be invited to a private and comprehensive Brand Strategy Session.

Inside this Strategy session, we'll go over aaalll the details of your brand and trademarks and develop a strategy to protect your valuable intellectual property.

Take a look at all the work we’ll do on your behalf to ensure your trademark can make it through the registration process:

Comprehensive Clearance Search Beyond the Basics

Many trademark services will include a “direct hit” search to make sure your trademark is available. All this means is that they’re typing your exact trademark into the US Patent and Trademark Office’s database to see if there are any identical registered trademarks.

Translation? They do a quick, less than 5-minute search for your exact trademark in the US Patent and Trademark Office’s database to see if there are any matches.

Well, guess what: those aren’t going to show up in the direct hit search.

But they will prevent your trademark from being registered. And they will cost you WAY more money than the seemingly affordable fee you originally paid.

What else won't they do?

Explain what any of this means and how it may impact your trademark application. Not unless you pay them more money, of course.

Start with a comprehensive trademark clearance search that’ll uncover identical trademarks AND the really or even remotely similar ones that could pose an issue for your trademark registration.

You’ll get a plain English explanation (no extra money required) about what we find in the clearance search, so you know exactly what to expect throughout the registration process.

If we do find something likely to prevent your trademark from being registered, you’ll get another comprehensive search for your second (and even third) trademark choices.

At no additional cost.

All Procedural, Non-Substantive Office Action Responses.

The vast majority of trademark applications will receive an Office Action from the USPTO. This can be anything from disclaimer requests, clarification of your goods/services, all the way up to likelihood of confusion issues.

(Don't worry if you're not sure what those things are. We you sign up for BRAND BOMBSHELL, you'll get the plain English explanation as many times as you need.)

If you do not respond to the Office Action in a timely manner, you’ll forfeit the application and lose the trademark altogether.

Maintaining Your Rights with Trademark Maintenance

Trademarks need to be maintained and renewed periodically to remain properly registered. It’s also important to take proper steps to enforce your trademark rights, should the need arise.

You can even choose to have our team monitor and help you maintain your trademark registration, too.

Do I Really Need a Trademark Registration at this Stage in My Business?

I get it. You’re “just" a small business owner, right?

There’s no way you could be infringing on another business owner’s intellectual property or vice versa...right?

Just because you’re a “small” business doesn’t mean you can’t get caught up in a costly lawsuit that forces you to completely rebrand everything you’ve worked so hard for. 

Can’t I Just Get an Online Service to Do It for Me for Cheaper?

Here at 180 Law Co., I pride myself on transparency.

So, I’ll start by saying: yes, you absolutely can....but what I'll also say is you'll more than likely regret it.

Just conduct a quick search for online trademark services like that of LegalZoom and you’ll find your share of horror stories.

Their simple “knockout” clearance search can leave your brand open for an unexpected cease and desist notice or bank-breaking infringement lawsuit.

Prime example: If you wanted to trademark “Starbuckss,” a knockout search will not show “Starbucks” as a conflict.

Beyond the knockout search, goods and services can be registered incorrectly or incompletely, leaving you open for legal issues down the line.

There’s no oversight, strategy, or personalized advice with these services, and most end up needing to hire a lawyer to fix or redo the mistakes made.