Being able to avoid common mistakes can save you and your business a lot of time and trouble (not to mention $$!). Though it is perfectly common to make mistakes as a new business, that doesn’t mean you can’t avoid them. How are you supposed to know what’s right and...
Ninety-seven percent of consumers search for a business online before making a purchasing decision. That means that if your business doesn’t have a web presence, you’re missing out on potential customers. It also means that you’re missing out on an opportunity to...
Intellectual property has historically been difficult to protect. In fact, being an artist of any kind comes with the risk that someone else might copy your work and claim it as their own. In today’s digital world, it’s even easier for would-be thieves to steal what...
If you want your business to grow this year, it’s time to get organized. Easier said than done, right? Where should you start? Organization involves, among other things, straightening up clutter and discarding trash. But effective organization is so much more than...
You go to the doctor for a physical every year, why shouldn’t your business also get a check-up? Just like your body, your business needs certain things to help keep it healthy and running smoothly. Now that we’re well into the New Year, it’s time to give your...
Finding the right marketing strategy is one of the toughest challenges that every company faces on the road to success. Businesses use different kinds of strategies to bring their products and services closer to the customers. The internet is on top of their list,...
