Force Majeure in the Midst of COVID-19
Following the rapid spread of the novel Coronavirus (COVID-19) first reported in Wuhan, China at the end of 2019, the World Health Organization declared COVID-19 to be a pandemic on March 11, 2020. With the Coronavirus (COVID-19) global pandemic, businesses face...
Why Entrepreneurs Should Practice Gratitude
With the holidays approaching, the common theme around us is gratitude. While being an entrepreneur is no easy task (far from it), it is important to practice gratitude year-round. So, why? Why should entrepreneurs practice gratitude when, at any given moment,...
Know Your Audience
Know Your Audience Knowing your audience is key to knowing your brand; they go hand in hand. If you know your audience then it will help mold your brand. Here’s why: Helps you define your brand message and tone: If you’re just getting started in your industry or you...